Maggam hand embroidery design on kurti and saree border

Maggam work is all about bold, raised texture. Originating from South India, this embroidery uses a thick thread to create stunning, 3D motifs that are pure artistry. I love how it adds a regal touch to any garment.

Why Maggam is Special:

The Technique: Unlike other embroideries, Maggam is done from the reverse side of the fabric with a special hook, creating a dense, padded effect on the right side.

Classic Motifs: Peacocks, floral bunches, and intricate geometric patterns are traditional favorites. They look magnificent on kurti yokes and as broad borders on sarees.

Modern Twist: Contemporary designers are now pairing classic white Maggam work with bright, contrasting fabrics like electric blue or emerald green for a fresh, modern look.

It’s a statement embroidery that turns heads and celebrates craftsmanship.